Dubai Real Estate:
Branded homes have become a dominant force in Dubai’s real estate market, commanding rentals that could be up to 100% higher than those of non-branded homes (Khaleej Times, 2024).
The increasing interest among High Net Worth Individuals in these luxury apartments and their opulent amenities is driving this surge in demand.
The trend is particularly noteworthy as industry experts are giving their advise to emphasize on the branded and luxury residences as they are more likely to experience substantial price increases in the heart future compared to other segments of the market.
They argue that the market is evolving, facilitating the transition of high-net-worth individuals from temporary hotel rooms & apartments to more permanent residences in luxury residences that feel like hotel experiences.
In response to this demand, Dubai’s real estate sector has witnessed a flurry of branded residences being launched. The emirate has attracted wealthy elites from around the world since the emergence of branded housing projects started by the likes of Mercedes-Benz, Jacob & Co as well as the infamous Bugatti.
Dubai Rental Market:
Experts predict that the Dubai rental market will continue to outperform strongly for landlords and investors until a significant number of ready off-plan rental apartments enter the market, expected between 2025 and 2027. Branded homes, with their allure and premium features, are bolstering the ongoing success of Dubai’s rental market as well as end user residents who wish to enjoy the luxury right at home.
- Quality branded residences are set for significant price increase.
- Rising demand from discerning consumers and limited supply are expected to push sales prices up in 2024.
- Properties located in Dubai’s most desirable residential areas are forecasted to experience consistent capital appreciation and attractive rental yield potential.
Dubai A Global Hub for Luxury Real Estate:
According to Knight Frank’s research, Dubai remains the top destination for luxury real estate properties priced at $10 million and over. Dubai outpaced cities like New York, London, Hong Kong, Singapore and Los Angeles, with 431 luxury residences sold in the previous year (Khaleej Times, 2024).
In conclusion, branded homes are driving a transformative shift in Dubai’s real estate landscape. The prospects for branded homes and ultra-luxury residences are most promising naturally as long as the city attracts affluent individuals seeking a blend of grandeur, stability, and the ultimate lifestyle.
Hot Branded Residences in the Market
